Luciano Milanese on Creative Team Building with Smart Eventi
Luciano Milanese, from Melismelis, a Milan-based independent communication agency, shared his impressions following a team building event organised by Smart Eventi for 120 participants.
The agency chose a recycling-focused workshop, where discarded materials were transformed into functional furniture for organisations supporting mothers and children.
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Why Smart Eventi was chosen
According to Milanese, Smart Eventi’s reputation in designing complex and engaging team building programmes was decisive. “You were brilliant, because it wasn’t easy, with so many objects to recover and so many materials,” he said, highlighting the agency’s trust in a partner capable of managing both logistical complexity and creative execution. The flexibility to adapt the activity to our identity and values made the agency confident in the choice.
The recycling team building experience
“The concept centred on reusing everyday objects, especially those destined for destruction, giving them new life,” Milanese recalled. Participants were divided into 12 teams, each assembling lamps, small tables, and furniture. It wasn’t just assembling items from a manual. It required creativity, material sourcing, and coordination across multiple workshops, and the initiative combined collaboration, hands-on creativity, and a tangible social outcome.
Logistics and execution
Milanese emphasised the challenges involved and praised the fact that Smart Eventi’s skills ensured the smooth running of the event, demonstrating 'great organisational capacity' and the ability to execute large-scale, multi-team projects effectively.
“I would absolutely recommend Smart Eventi because you’re very dynamic people, capable of understanding the brief quickly and responding rapidly,” he concluded, noting that the event had successfully brought everyone together and turned a complex challenge into a shared, enjoyable experience.